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What Is Digital Marketing?


Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and their websites to connect with current and prospective customers.

Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means you need to meet them where they are already spending time: on the internet.

Search Engine Optimization (SEO)-

  1. Websites
  2. Blogs
  3. Infographics

Content Marketing-

  1. Blog Posts.
  2. EBooks and whitepapers
  3. Infographics
  4. Online brochures lookbooks

Social Media Marketing-

  1. Facebook
  2. Twitter
  3. Instagram
  4. Snapchat
  5. LinkedIn

Pay Per Click-

  1. Paid Ads on Facebook
  2. Promoted Tweets on Twitter
  3. Sponsored Messages on LinkedIn.

Affiliate Marketing

Native Advertising

E-mail Marketing

Source- www.blog.hubspot.com

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