App store optimization (ASO) is a technique to improve the visibility of Android and IOS Mobile Application on App stores like IOS App Store and Google Play Store. 3 Million Applications are available on Google and user have limited space on their mobile phones so now if a user going to search for a mobile application and if your application is not in their search list he will not be able to install your application. And in result your application will be unprofitable.
India is the second largest Smartphone market in the world and most of the people started to access internet on their mobile phones rather than on laptop and desktop. If you want to target your desired audience, you will have to increase your app visibility in play store so that user can easily search the application and enjoy it.
A survey showed that 75% of Android application downloads come from search. 50% are searches using a brand name and 25% are generic searches such as offers and logic games
Our App Store Optimization team will help you to increase your visibility in google play store and apple app store with help of different techniques.